Woman of the Week – Lisa Hinson

My Name:
Lisa Hinson

My Current Job/Company:
Owner, Hinson Ltd Public Relations

My Birthdate:
10/13/1965

My Work:
I own a boutique PR firm and feel very fortunate to work with some of the best brands in our market. We are small but mighty and we like it that way. I enjoy my team, my clients and my community.

My Passion:
Doing a lot and doing it with gusto! I love watching my children grow and achieve their dreams. The theme in our house is “if you believe it, you can achieve it.” I’ve used it so many times now my husband and kids just roll their eyes. I cannot wait for the day when I hear Connor and Avery use that phrase with their kids.

My Family:
Alan (husband) Connor (18) Avery (13)

My Heroes:
Accomplished women who make community stewardship a priority. There are too many to name here and we all certainly have them in our lives. I am forever amazed at how quietly effective the female leadership of this community is. No fanfare. No chest pounding. They simply dedicate their time and talent to make central Ohio a better place for everyone to live and raise a family. I have deep respect for that kind of commitment and realize the positive impact it has on all of us.

My Escape:
Our family farm in Licking County. Rolling hills of crops (soy beans this year), woods with trails, horses and tractors—all are great for the soul!

My Pet Peeve:
Mechanical difficulties. Phones, cars, computers, etc. This is especially top of mind for me today since my internet and phone service were both down for 6 hours. Can you imagine? A communicator with no ability to communicate!

My Indulgence:
I like travel, be it down the road or across the globe!

My Roots:
A small quaint town and a household full of activity all the time. Hobbies, music, athletics, etc.

My Future:
Full of family activity and continued professional fulfillment.

My Love:
I think my husband’s pretty great. He’s got a wonderful sense of humor and supports me in whatever I choose to do. Couldn’t ask for a better partner and father.

My Movie:
Any John Hughes movie from the 1980s. Pretty in Pink. Breakfast Club. Weird Science. Sixteen Candles. Uncle Buck. Ferris Bueller’s Day Off. The year that Hughes passed away I made my kids watch them all with me over several winter weekends. Surprisingly, they seemed to like them. I guess neon apparel and big hair transcends all decades!

My Quote on Life:
It’s not the destination, it’s the journey.

My Accessory:
Scarves, usually equestrian themed.

My Advice to Young Women:
If you believe it, you can achieve it! Seriously, ditch the negative self talk and get out there and do great things. If not you, who?

How I Balance it All:
Know when to say no. If something saps your energy instead of giving you energy, it’s time to move on. Decide where you want to make an impact and focus there. Don’t attempt to do everything.